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Fox and New York Times Thrive as US Ad Market Rebounds Beyond Expectations


Fox Corporation and The New York Times have both surpassed analyst expectations, as the US advertising market shows signs of a rebound amidst an improving economy. Fox, controlled by media mogul Rupert Murdoch, experienced a nearly 5% increase in shares due to the industry-wide uptick in advertising. US companies that had previously cut back on their marketing budgets are now looking to advertise again, encouraged by the hope of improving consumer sentiment as inflation begins to cool. Fox’s concentrated portfolio of news and sports puts it in a strong position compared to competitors with greater exposure to general entertainment, according to analysts.

Thomas Lyons
Thomas Lyons
Thomas, the founder and chief editor at Top Rated, harbours a deep-seated passion for business, news, and product reviews. His thirst for knowledge and experience has led him on a journey across the length and breadth of the country, enabling him to garner a wealth of insight. At TopRated.ie, his sole aim is to deliver meticulously researched news and provide impartial reviews of fact checked Irish companies, thus helping readers make well-informed decisions.


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